The Work
SOME Recent PORTFOLIO stuff
Podcast Development
Led the creation of The Marketing Rapport podcast, from Episode 1, leading brand development, content creation, and dissemination — working in partnership with the incredible agency, Marketers In Demand, and a rockstar internal production team and host. This podcast was a means for us to reach new ideal customer targets in an indirect sales format.
Brand Merger & Integration
I spent the last several years merging and sunsetting two legacy startup brands, from M&A, and building them into a new, novel brand and business unit, under Verisk, a Fortune 500 company. Running in house teams to develop new brand and product positioning, website development, full suite of sales and customer resources and marketing content programs.
Thought Leadership Event Activation
A novel thought leadership event that I managed the activation of everything from the stage design to the run of show and keynote handler. I know what it takes to make an event stand out. This was a proprietary summit, that we ran in-house to a roaring success.
Social Shoot
A random and fortuitous lunch stop on a recent road trip had me snagging an exquisite pie from Corner Slice, in Livermore, California. This gem is owned and operated by Joseph Pellacani Fernandez and his wife, Kamille Castillo Fernandez, both originally from Guam. I got to talking and they agreed to let me do a small shoot while i waited my pie to finish.
Brand Build
Passionion is a layered brand built in-house. Explore the inception, ideation, development, and future state—from developing the concept, building the website, designing the brand assets, to custom designed merchandise and original photography. Discover the process to establish a flexible platform to create a lifestyle brand that helps build up other brands.
New Clients
Future space of the next great success story of a future Passionion client — possibly YOU.
